The more things change in the age-related markets, the more they change. Even without an age-related event announcement, article, or article series, new startups and initiatives emerge every week that can provide benefit to older adults and those who provide care for them. Some firms want to apply tech from other market categories to the aging market segment. Others are already in the segment and announce a new offering. Categories of these five from May include health, tech support, hydration, transportation, and social connection, Information is derived from the websites of the companies:
It’s really too bad that AARP ended its national events. The last one was in Miami last year – it was a good one – and Atlanta must still be reminiscing about that spectacular 2013 Life@50 event – which provided a pavilion and ramp-up for its AARP TEK training program. From 2013: “AARP TEK’s activities in Atlanta also will include youth volunteers known as “Tech Wizards” from 4-H Clubs of America and local colleges and universities, who will help boomers and seniors learn technology basics and how it can enhance their lives day-to-day."
Home is where seniors are, and for the most part, will stay. But that doesn’t mean they will be shut out from technology innovations – increasingly those innovations are designed to benefit those at home. Increasingly, those organizations that serve older adults must also stay current on new technology developments and assess their fit for the care recipients they serve. Categories of these April offerings include transportation, medication, housing, robotics, and tracking -- information is derived from the companies.
WeTraq is world’s smallest global tracking device that ensures the connection between you and your loved ones will never be lost. It is a small credit card sized tracker that combines the power of IoT(Internet of Things) with enhanced GPS to find the precise location of your loved ones and valuable possessions. You can monitor the location of your loved ones anywhere in the world from anywhere in the world and get the location notifications on your mobile phone whenever you want it by setting a location schedule on the WeTraq mobile application.
With so much digital health talent and money in Silicon Valley, little aims at dementia. Is it because the consumer doesn’t complain enough in surveys? Let’s face it, most tech for dementia care is stunningly rudimentary, consisting of (at best) warn and lock doors, cameras to watch for wandering, and if the residents are lucky enough – engagement technologies (like SingFit or iNTL) may be deployed or are at least being considered. If there are 2.5 million people in the US living in Nursing Homes and Assisted Living, more than 50% of them have some dementia. (My opinion – it is much higher than that.) The rest of the 5.3 million who have some sort of dementia are still living at home.
Remember the Cyberdine demo of HAL at ASA some years ago? The Hybrid Assistive Limb (HAL) was designed by a venture firm in Japan to help a wheelchair-bound individual stand and move. It was very cool. It was priced at that time (2009) at around $5000. By 2014, the device could be rented for the equivalent of $1400/month. And now it has again been modified. This time, according to the WSJ article about Japanese demographics, the country needs its older laborers to work substantially longer. So a 67-year-old worker in the construction industry can stack wood just like someone half his age. Yay. And then there is the charming Pepper robot, selling for an equivalent of $1600, leading recreational activities in senior housing, charming the residents. In Japan, 13% of the population is 75+, and in another statistic, 15% of the 'elderly' population has dementia.
