AgeTech

How not to deal with leads. I left my business card at an aging services event recently – and someone at the company was assigned to do something with it. Their approach, contact me through a robo-call to enroll me in their message broadcasting service that was not appropriate for my type of business.  The authoritative recorded voice threaded its way through a description and finally spelled out the menu choices – if you want to hear more (about this lengthily described offering), press 4. But I didn’t want to hear more, so I waited for more choices, pressed another option and was led to another option, and finally got a recorded voice of a specific person (this was during business hours) for me to leave a message with information that would enable my number to be removed.

AAHSA/Leading Age -- change is incremental.  As it turns out, not a big deal, skipping a year of conferences in my quest to find innovation in the use of technology for the benefit of residents among the senior housing sector. I didn’t see too much new (exceptions below). The former American Association of Homes and Services for the Aging (AAHSA, now optimistically renamed Leading Age), is a 5400-member organization of senior executives from the faith-based and non-profit senior housing sector, spanning most of the nursing home/rehabilitation facilities in the US – typically campus-based CCRCs. This year is the 50^th anniversary of AAHSA/Leading Age, and they celebrated by including international organizations from as far away as Australia.