smartphones, cellphones

The car -- the pointer doesn’t point. I have ranted for a long time that because something can be designed, it probably will. Do we need it? Do we want it? Not necessarily. The Wall Street Journal’s Dan Neil describes the new man-machine interface in the Lexus RX 350 F Sport -- the MMI (how cute), a car’s User Interface (UI, or UX/user experience design). His beef is with what sounds like a design-because-it-can-be Remote Touch Controller. He finds it difficult to aim the ‘cursor’ (no back arrow, just a menu selection) to manipulate a menu to back up the selections on an 8-inch LCD display. In a car?? Didn’t AARP say that boomers and beyond have all the spending power?  Good thing, the tested model was $53,000. And isn’t 59 the average age of the Lexus buyer?

Tech is so yesterday, long live providers and solutions. 2012 was in some ways a dull technological year – the basic core technologies that are useful when applied to older adult consumers had surfaced in 2011 or before – think mobile PERS, GPS tracking, fall detection, voice activation (say Hi, Siri!), the rise of tablets, longer device battery life (except for smart phones). 2012, on the other hand, was the year in which there was new interest in aging and technology solutions – and thankfully, not just from startups, but included health insurers, communications carriers, and even pharmaceutical companies. As we peer into our 2013 crystal ball, here are some highlights of the past year and predictions about the year ahead:

There’s a phone for you based on your susceptibility profile.  So you know about so-called personalized medicine – here is one definition: "Personalized medicine research attempts to identify individual solutions based on the susceptibility profile of each individual." I do like the word 'susceptibility' as an analogy for the Samsung Galaxy S III phone I just acquired, one of the latest (for a few minutes at least) in smart phones. Two full days and a total of 200 setting choices for just 3 screens with 16 icons each, I am overwhelmed and reduced to a state of anxiety and blathering -- widget? App? Which home screen am I on?  "Advanced, intuitive, simple" says Samsung’s website -- without irony.