In Chicago it was all about boomers and seniors. Last week Aging in America framed several days in Chicago of multiple other related events about and for professionals in caregiving, boomers and seniors. The market-facing event that always attracts multiple executives from organizations like AARP, United Healthcare, Ziegler, Linkage, and many startups was the What’s Next Boomer Business Summit (led by Mary Furlong and now in its 12th year). Here are five technologies new and/or not previously noted from ASA and What's Next -- all information is from the companies' websites or press releases:
Aging in New York. You may know about the World Health Organization’s Age Friendly Cities initiative, announced in 2007. And perhaps you know all about Age-Friendly New York, launched in 2009 as a result of the WHO. Lots of folks like to say how age-friendly NYC is – which I have always thought was odd, if not downright laughable – having battled across streets in NYC with a wide range of pedestrian walk times, deep puddles masking ramp cut-outs, and a subway system map that favors insider knowledge. Senior Planet in NYC has some more info on what makes a city age-friendly: “New York has an amazing public transportation system going for it. Even though it’s not perfect and could be improved upon, we know that aging people use subways and buses regularly.”
Should smart watches target and serve seniors? Erik Wicklund observed in mHealth News that the smartwatch hype about Apple’s rock-the-world has mesmerized the media. He mentions Microsoft Band and Pebble. Really from a hype-opmeter perspective, that was gracious, but those products already shipping are not generally thought of as ‘MAGICAL.’ Do seniors need a Smartwatch? Does anyone need all the smarts being invented? Let’s just call that a rhetorical question for now. Note these five smart watches for seniors, in alphabetical order, information from websites or reviews. These are available now or planned to be released soon:
What you can’t see is what you get. Rant on. You would think by now that there would be a traveling provider of just about everything anyone might need. You can order much of your supplies in your home from the Amazon of all stuff, uh, actually, that IS Amazon.com. These days – you probably know that doctors are making housecalls. Even podiatrists and dentists (did you know this?) will travel to assisted living facilities. Should people with dementia have annual eye exams? (Yes.) What about eye exams inside memory care units for non-verbal 90-year-olds? And what about the boxes of unclaimed eyeglasses by the nurses’ station? Who do they belong to? How can you tell? And how does a person with dementia verify that the current pair of glasses is inadequate? By rubbing their eyes and taking them off?
The Washington Post article about aging in place was, uh, provocative. It provoked me, anyway. The concept of aging in place has been oversold, says Professor Stephen Golant, author of a new book called less provocatively Aging in the Right Place. The Post encapsulation included a few gems from his book, noting that seniors who prefer to age in place have 'residential inertia' -- and paraphrasing their thinking as 'I’d rather rot in my own home.' The premise that the concept was oversold to the public, however, makes a nice headline, almost sounding like a marketing campaign -- but that simply is not what has happened in the recent past. What else was going on?
The more studies emerge, the less news there is. Rant on. You probably have read it in university study after university study. You probably read those milestone surveys from AARP, Healthy@Home in 2008 and Healthy@Home 2.0 in 2011. Maybe you read the Linkage Study from 2012. All of those studies report the same thing in one way or the other: Seniors would like to benefit from technology to help them manage their health and stay longer in their own homes. They listen to news and echo the buzzwords, they worry about costs. But do interest and willingness make a thriving market? However, you will be reassured that large consulting firms and banker studies agree:
