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Published (10-09-2015) Boomer Mobile and Wearable Health Click here


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PERS

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PERS

Event Showcases Technology’s Power to Transform Home Care

01/11/2016

The Home Health Technology Summit will take place March 13-15 at the Hotel Monteleone in New Orleans, offering tailored education on the technologies that homecare providers can leverage to transform business and care.

From PERS to remote patient monitoring to telehealth, technology has the potential to make homecare providers a differentiator in post-acute care.

In this first tech event tailored to homecare providers, hear from experts on the cutting edge of these technologies, and learn how they can reduce costs, improve care and generate revenues for businesses today.

Aging in place tech firm Lively is out of business – what can we learn?

Lively’s failure is making other market entrants nervous – so let’s consider.  This past week, the remaining assets (no people) of the Silicon Valley firm Lively (mylively.com) were acquired. So let’s take a few moments and reflect on what might have happened. What can startups and current players learn from this? Actually, not too much -- Lively was not typical of the industry it entered. It was founded in late 2012, launching in the spring of 2013 and sank quickly, going out of business just last week.

Consider the focus for elder care technologies -- what should it be?

Just as interest is heating up, could adoption stall?  Turns out we’ve been in an innovators' bubble for Digital Health's Hype-and-Hope (HAH). Who knew there were 10 indicators of doom ahead? Stating the obvious, 'entrepreneurs are creating products patients don’t want to use' and there aren’t enough 'reimbursement incentives to drive providers to prescribe.'  And those creating wearable and mobile variants seem to have missed sight of the target market – that is, boomers and beyond.

Medical Alerts -- seller and comparison sites mislead

The medical alert industry chugs on…and websites mislead.  [Rant on] Fear-based medical alert marketing enjoys robust web traffic, an enhancement to its senior-centric TV advertising. Searchers with an at-risk family member or who saw an older woman at the bottom of a TV staircase can find a plethora of matches. That particular you-know-who staircase vendor was founded in 1987 and salvaged a slogan from a defunct originator, adding the word 'help' in its next trademarked life. But by now, shouldn’t this market have been transformed by technology or undergone a business model change that would mandate a new name?  Well, it truly was transformed by a technology – SEO. Go ahead, Google the term. The not-so-medical alert is an SEO marvel, injecting old content with fresh dates. As you scan the list, note multi-device review sites that appear to be pay-to-play, whether they are or not.

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Six recent product announcements in the PERS market

What’s new with PERS?  For several years now pseudo-statistics have been floating about the long-standing PERS market – asking the same question over and over hasn’t changed the paraphrased answer: 'The market is approximately $1.5 billion in the US and changes very slowly. Is it true that only 10% of the purchased devices are mobile – that is usable away from the home? Insiders today say that 20% of the sales are for mobile devices. So what else is apparent and new with the PERS space in the past four months -- from the companies own material:

Tunstall Partners with QMedic to Introduce Innovative Activity Monitoring Platform

06/16/2015

 

Long Island City, NY (PRWEB) Tunstall Healthcare Group, the world leader in remote care and safety monitoring, has entered into a reseller agreement with QMedic, via its US subsidiary, Tunstall Americas. Under the terms of the agreement, Tunstall will distribute QMedic, an award winning and innovative home-based health and activity monitoring solution, through Tunstall’s nationwide network of local health care service providers.

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Let's remember ten tips for startups entering the market

So you want to launch a boomer/senior, home health tech product or service.  As your new company get ready to travel into battle later this spring at the Silicon Valley Boomer Venture Summit, the Digital Health Summer Summit, Health 2.0, mHealth Summit, and all remaining 2015 launch events to-be-marketed, it is time to for you to revisit this guidance. Perhaps some time soon, your new or existing company will officially launch a new product or service, or perhaps a long-awaited, over-described and much-anticipated offering will finally ship. First read the AARP-sponsored Challenging Innovators research report. Then look over this mid-year updated checklist that continues to hold true – with a few links that are merely examples:

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