Demographic of age 65+, often segmented into four decades with differing characteristics
Submitted by Laurie Orlov on Sun, 01/11/2015 - 14:00
Amplified sound and enlarged keyboards, with display and sound messages, alerts and photographs.
Submitted by Laurie Orlov on Tue, 12/16/2014 - 08:13
As of 2015, there will be more people alive over 65 than under 15 for the first time. And it’s going to remain that way.
Submitted by Laurie Orlov on Fri, 12/05/2014 - 13:04
People older than 85 accounted for more than 25 percent of all disabilities among seniors.
Submitted by Laurie Orlov on Fri, 11/21/2014 - 06:13
Effective January 2015, AgeTech West, a West Coast network of aging service providers and technology companies, will integrate into Aging2.0, the global innovation network and startup accelerator. The integration will create the ‘Aging2.0 Alliance‘ – a new program for innovative providers and technology companies. The announcement was made today at the 2014 AgeTech West conference: Sync in Seattle: Transforming the Aging Services Experience.
Submitted by Laurie Orlov on Wed, 11/12/2014 - 07:50
More than 54,000 brokers in hot spots the Journal identified have generated 8,981 complaints.
Submitted by Laurie Orlov on Tue, 11/11/2014 - 18:09
SAN FRANCISCO--(BUSINESS WIRE)--Aging2.0, a global innovation network and startup accelerator program, has partnered with Google for Entrepreneurs (GFE) to extend the reach of the Aging2.0 network and amplify the support of entrepreneurs in aging and long-term care.
Submitted by Laurie Orlov on Wed, 09/24/2014 - 16:10
The numbers of our boomer lives. So you launch your market messages with an assertion about the addressable market for a product. So one of the timeworn ways used is to start with a concept. For example, they are going to turn 65 and are retiring -- or perhaps they are unretiring and starting businesses -- at a rate that is big, really, really, big. So let's consider the following oddity. In 2010, boomers were going to turn 65 at the rate of 10,000 per day for the next 18 years. Then in 2014, you perhaps noticed a different phrase about boomers, including this one from AARP: They are going to turn 65 at the rate of 8,000 per day for the next 18 years. This caused me to wonder, what happened to 2000 of them? Could they have died? Left the country? How many people there are in a certain age range making up an addressable market -- that should be fact, right? Sort of. I turned to Brent Green, an advisor to boomer marketers. >>> Read more . . .