Maybe Best Buy has an idea worth copying from Amazon. In 2015, Amazon introduced Amazon Home Services, which fairly recently added tech services, including sending a local tech professional to your home. The work might be setting up a router; connections for 4 devices; password protection; and use and troubleshooting instructions. Recently, Best Buy launched Assured Living, a service to help long-distance adult children monitor older family members’ well-being, including setting them up with smart home technologies (costing as much as $1000 for all of them), possibly some of the list is in the ‘official’ definition. Oh yeah, and there is a service charge of $1/day.
It was the autumn of disaster. As summer waned, a series of storms (and oddly-off forecasts about path) wreaked havoc across a vast area, with terrorized older adults left sitting in water or trapped on highways -- stuck in interminable traffic, sweltering heat or homes crushed and no place to go. Hurricane Harvey assaulted Houston, then Hurricane Irma pummeled multiple areas of Florida and Caribbean islands, there were earthquakes and aftershocks in Mexico, followed by a mind-boggling crisis from Maria in Puerto Rico. Throughout all of these, people were heroic. But technology failed or disappointed in almost every way -- from cell phone batteries to power companies, from internet availability to forecasting of storm paths. If one were to look back a year later, it will almost be too much to be believed. Here are six blog posts from the month of September, most prior to Hurricane Irma:
What is virtual reality and why should seniors care? Emerging from the gaming world, virtual reality technology and content is beginning to deliver in healthcare and senior settings. The strict definition, "computer technology that delivers an experience through headsets" is terse. But multiple firms, from CDW Healthcare and Morning Pointe Memory Care to Cedars Sinai Hospital -- these organizations see an opportunity to use the technology in interesting and beneficial ways.
Lots of talk about technology talking to us. We are in a 'voice-first-this' and voice-first-that moment in technology history. So much buzz, that even Apple thinks Siri may need to wise up and consider the competition – which is speaking to us from everywhere, and has even (in research) reduced the error rate down to 5.1%. Of course, when you imagine that voice tech is used for in-car navigation systems (Drive to Western Avenue – no not cistern, I said Western!) and may be driving home automation systems, alerting to falls, and assisting home health aides, it’s important to have very high expectations for very low error rates.
As August winds down, startups wind up. For some, maybe they still think that summer is winding down and all is quiet in business and beyond. But no -- back to school, back to work, and back to starting companies. Aging 2.0 finalists have been announced, conference media organizations are ramping up, and a few leaves begin to turn – fall is in clearly the air and around the corner. Before August disappears altogether and the media engines shift into gear, here are five announcements of new technologies designed to help older adults and/or their caregivers. All material is derived from the websites of the firms:
Trends come and trends go – but some trends generate their own trends. No doubt you saw the news that one-fifth of individuals aged 65+ (as officially counted by someone) are still working at least part time -- some past the age of 70. In fact, this is the highest rate of employment level of older adults in 55 years. Perhaps this trend is something of a self-fulfilling prophecy. Apparently 79% of US workers expect to supplement retirement income by working for pay. Maybe they read about the recent assertion that the definitional age of 'old' is moving up to 73 for women and 70 for men. Are older workers concerned about life expectancy? Do they know that if they live to age 65, life expectancy is anticipated to be 88.8 for women and 86.6 for men? Are they worried about outliving their money (aka plummeting retirement income)? It used to be that older adults feared nursing homes worse than death. That was in 2007. Now the worry is outliving their money.
PERS is the most recognized wearable for older adults -- but what's next? Personal Emergency Response Systems (PERS) -- a long-standing $3+ billion market (30+ years!) that has evolved only slightly from its fear-inspiring origins. The 'I’ve Fallen' message is still 'inspiring' families and seniors to acquire one. But 30% of the market’s sales are for mobile devices. This makes sense in this time of substantial life expectancy at age 65, that 46% of women aged 75+ live alone; and now we can add older adults’ newly-discovered extended middle age. Mobility demands mobile devices which in turn boost confidence to be out-and-about. Consider walking the dog -- since one third of the 65+ population has one.
Summer lingers in that August lull before all are back-to-business. Broadcasters are substitutes; columnists are away; the world is awash in out-of-office emails. So it is seems to be the right time to recap the last month of blog posts before heading into the forward-look at conferences and events about businesses targeting the older adult market. For example, you may be looking at attending, sponsoring, exhibiting or just learning about LeadingAge, Aging 2.0 Optimize, DigitalHealth Summit At CES or Aging in America. While mulling those over, check out our new research, a July white paper on social isolation sponsored by GreatCall. Now here are those five blog posts you may have missed.
he Wall Street Journal offers advice to well-to-do older adults. This time the advice comes from Glenn Ruffenach, a frequent writer for the WSJ retirement section. The query comes from a healthy couple in their early 70s who wonder if it is time to move into a CCRC (Continuing Care Retirement Community). They hesitate, observing that the residents seem decidedly older. A good observation – they are! Glenn says to move now, rather than wait. Really? For people in their early 70s? The median age of move-in to CCRCs is climbing – noted as of 2016 to be age 81 – and the residents’ average age is now 85. The CCRC has been a buy-in offering combining independent living homes, assisted living and skilled nursing facility (SNFs). Many faith-based non-profits are structured that way. But the nation’s largest for-profit firm, Brookdale, offers a ‘rental’ model -- Caring.com’s 2017 description – why? People are deferring the move. In 2016, CCRC occupancy has reached 90% in only one quarter.
First there was too much information. At the forecasters became more insistent that Irma would hit Florida – 
Lots of talk about technology talking to us. We are in a 'voice-first-this' and voice-first-that moment in technology history. So much buzz, that even 
As August winds down, startups wind up. For some, maybe they still think that summer is winding down and all is quiet in business and beyond. But no -- back to school, back to work, and back to starting companies. 
Trends come and trends go – but some trends generate their own trends. No doubt you saw the news that one-fifth of individuals aged 65+ (as officially counted by someone) are still working at least part time -- 