Laurie M. Orlov, a tech industry veteran, writer, speaker and elder care advocate, is the founder of Aging in Place Technology Watch, a market research firm that provides thought leadership, analysis and guidance about technologies and services that enable boomers and seniors to remain longer in their home of choice. In addition to her technology background and years as a technology industry analyst, Laurie has served as a volunteer long-term care ombudsman and is certified in Geriatric Care Management from the University of Florida.
Aging in Place is the ability to live in one's own home - wherever that might be - for as long, as confidently and comfortably possible. Livability can be extended through the incorporation of universal design principles, telehealth and other assistive technologies. It is described with reference to Aging in Place Technology Watch and quoted in CNN, Yahoo! Finance, Kiplinger, The Wall Street Journal, The NY Times, and USA Today. Laurie is profiled in Business Week's Launching Startups, Huffington Post, and The NY Times.
What does a market research firm and industry analyst do?
Market research firms understand and explain the structure and categorization of vendor markets. This includes explaining the purpose of a market category, who are the vendors in that category, and what it takes to succeed. Market research firms serve both the vendor community and those organizations who help consumers with purchase decisions about products and services from those vendors. Industry analysts act as spokespersons for both the needs of the ultimate customer and strategic directions of the vendor community. Listen to interviews on All Things Considered January 2015 or NPR Nevada CES 2014.
Learn more about the types of activities and capabilities of Aging in Place Technology Watch on the Services page.
Laurie Orlov is the Founder of Aging in Place Technology Watch, a market research firm that provides thought leadership, analysis, and guidance about technologies and related services that enable boomers and seniors to remain longer in their home of choice.
In her previous career, Laurie spent more than 30 years in the technology industry, including 24 years in IT and 9 years as a leading industry analyst at Forrester Research. While there, she was often the first in the industry to identify technology trends and management strategies which have survived the test of time. She has spoken regularly and delivered keynote speeches at forums, industry consortia, conferences, and symposia, most recently on the business of technology for boomers and seniors. She advises large organizations as well as non-profits and entrepreneurs about trends and opportunities in the age-related technology market. Her segmentation of this emerging technology market and trends commentary have been presented in the Journal of Geriatric Care Management. Her perspectives have been quoted in Business Week, Forbes, Kiplinger, the Toronto Star, and the New York Times. She has been profiled in the New York Times and the Huffington Post. She has a graduate certification in Geriatric Care Management from the University of Florida and a BA in Music from the University of Rochester. Laurie has consulted to AARP and has served as a participating expert on the Think Tank for The Philips Center for Health and Well-Being. Clients have included AARP, Microsoft, Novartis, J&J, United Heathcare, Yahoo! and Philips. She was one of the judges for the CES Innovations Awards 2014 and has been on the advisory board of AgePower.
Robert Orlov, founder of Homewatch Networks Inc, provides insight on hardware and embedded systems, statistical trends, data analysis, geographic mapping of data and report graphics -- his background reflects 30 years of software and firmware engineering in large companies and startups.
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True Link: Report on Elder Financial Abuse, 2015
Philips: The Freedom to Age Well, 2013
MobileHelp: Why Mobility Matters in Aging in Place, 2012
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Healthsense: Benefits of Technology in a Philadelphia Pace Program
CareTree: Care in the Home Needs the Underpinning of Technology 2013
IN2L: Technology to Mitigate Dementia Behaviors, 2013
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March - 2013 PRWeb New Report, Next Generation Response Systems 2013
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May -- 2011 PRWeb Industry Analyst Urges Vendors to Design Technology for All
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November - 2010 PRWeb Industry Analyst Updates Health and Technology Report
April -- 2010 PRWeb Technology for Caregivers and Aging in Place Updated Market Overview
Sept -- 2009 PRWeb New Industry Analyst Report Recommends TEch-Enabled Home Care
June -- 2009 PRWeb Industry Analyst Keynotes at Silicon Valley Boomer Venture Summit
March -- 2009 PRWeb Technology for Aging Baby Boomers High Growth Industry