| Attachment | Size |
|---|---|
 Market Overview 2024 Final January-2024.pdf | 953.25 KB |
This report was revised in January of 2024. It was updated to reflect trends, demographic data about older adults, policy changes, new products and services as well as inclusion of available data about what tech they own and/or prefer. The final section with examples includes 30 offerings and services new for this report, indicated by **. This document, published annually, serves as a market overview with a single purpose: it is intended to describe the need for, and the current market of, offerings to help the growing population of older adults live full lives in their homes and locations of choice.
