Meet or hear Laurie in one of the following:

InsureTech, Washington, DC, May 30, 2019

Silicon Valley Boomer Venture Summit, June 6, 2019

DC Longevity Summit, December, 2019

 

 

 

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Market Overview for Technology for Aging in Place

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Seniors

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Seniors

2019: What Technology Matters for Older Adults

In 2018, technology utilization grew – so did frustrations.  While Internet and social media technology use has plateaued over all age ranges, Facebook still has captured only 41% of the 65+.  Pew’s data showed that smartphone ownership still has not overtaken cellphones among the 65+.   In early 2019, AARP Research published a technology survey taken in 2018 which showed ownership of smartphones growing to 65% of the 65+.  However, that same survey revealed low trust in online safety, and generally low trust in institutions to keep their personal data safe, a justified worry, given the number of data breaches that occurred during 2018.

Consider: Aging in a Virtual World

Once upon a time, in a language far, far away…We used terms like long distance, remote, and telepresence to describe services and experiences that were taking place somewhere else. We were guided on how to cope with these remote processes where we were not present to manage or experience. And for the care recipients being managed, they were unable to communicate problems in their on-site, 'real' experience. Consider dementia care and the still-startling lack of cameras in these settings – despite family willingness to pay. These limitations seem so yesterday.  Even a telepresence player like Beam threw in the towel and refers to the world it now navigates as ‘virtual.’   Let's take a longer look into this virtual world as it relates to care of older adults and consider such offerings as:

New research reveals 1 out of 3 retirees would choose to live elsewhere

01/10/2019

WALTHAM, Mass., January 10, 2019 –Continuing its mission to make aging easier and enable older Americans to be more engaged in their communities, Age Friendly Ventures today announced the launch of Age Friendly Advisor (agefriendly.com).  The site is a first-of-its-kind online platform with user-influenced, age-friendly scores for every neighborhood in America among other services. It features user-contributed reviews, research, and helpful content for people making important decisions on how and where to age.

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CarePredict Launches AI-Powered Platform for Seniors Aging at Home, at CES 2019

01/09/2019

FORT LAUDERDALE, Fla., Jan. 8, 2019 /PRNewswire/ -- CarePredict, the leading digital health company that provides preventive healthcare solution for senior adults announced today the launch of their direct-to-consumer product, CarePredict Home, at CES 2019, the world's largest consumer technology show.

Real Seniors lack essential technology – Consider an Older Americans Technology Act in 2019

When Pew stops tracking senior adoption, does that imply a market saturated?  Note this Fact Tank aggregation of technology adoption statistics (tech overall among seniors, last reported in 2016) – and the most recent data cited on Internet use, seniors were quoted in a 2016 survey, 44% of responders did not use the internet. Of those that do, older adults aged 65+ said they had little to no confidence in their ability to use electronic devices to perform online tasks.  Let’s think about their non-confidence (not broken down into the 65-74) and the 75+ who are the Real Seniors

From Phishing to Smishing -- a scam for all seasons

Scammers are creative – each cell phone number is a 'smishing' opportunity.  It's the holidays, when scammers want to wish you the best of everything. How about a text message with a picture of the sender, someone you know, pitching a fund-raising and time-limited opportunity – in a category the recipient knows well.  Except that it is fake, finding the phone number because it is widely distributed. And as an added bonus, the sender extracts the picture from now-accessible contacts (easily scraped from LinkedIn, press releases, Gmail messages, etc.).  Scammers seize the opportunity and send you a very believable text message.

Why talk to devices?  Because it is both possible and compelling

Who can and will be talking to their technology?  Quite a few people will, though it is hard to get a real number – which is ironic, since Amazon, Google, Apple, Samsung, etc. all know how many they have shipped. And they also know how many devices are back-ordered.  Maybe believe this one: could there be 50 million smart speakers in US possibly with some homes having more than one)?  On the other hand, according to Pew Research, only 66% of the 65+ population (46 million) have broadband access (that is, high enough speed) to enable a smart speaker in the home. Perhaps non-users are in rural areas. Or they live in parts of regions, according to Microsoft, that are significantly overstated by the FCC as having broadband.

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