Currently, about 65% of US elders are cared for by their families at home. For 13% of those who aren’t living with family, the gap is partially filled by assisted living establishments.
It’s a common refrain in senior living that today’s assisted living communities are closer to yesterday’s skilled nursing facilities.
26 of the 48 state Medicaid agencies studied could not report the number of “critical incidents” — such as abuse, neglect or exploitation.
Goal: meaningful connections, sharing caregiving responsibilities, and developing community-based solutions.
Opportunities for brands, innovators, investors and ultimately, the retail channels.
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