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Despite growing life expectancy among older adults, the technology industry continues in its design paradigm, offering products that appear to be designed by the young, for the young. In 2011 (Technology Survey Age 65-100) and in 2013 (Next Generation Response Systems), Link∙age of Mason, Ohio, a membership organization serving older adults in 22 states, fielded online surveys through its members to individuals ranging from under age 60 to age 85 and beyond.
Partnered with Aging in Place Technology Watch, this Link∙age survey reflects the greater tech awareness of today's oldest adult age groups, and the growing imperative for technology firms to boost their interest in and improve their ability to serve them with appropriate product design, training, service, and support.