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June 2021

The A’s have it: Amazon and Apple surprise/dismay this week

Apple recognizes that aging is at the core of a device/health strategy.  Several features were announced at Apple’s developer conference this week that were specifically relevant for an older demographic. Perhaps that population, likely aged 70+, may not (yet) have an iPhone or an Apple Watch. Noting the tech adoption gaps cited by AARP (wearables) and Pew (smartphones), Apple wants to change that, whether via family member gifts and/or pressure, possibly from healthcare providers. iPhones will offer real-time assessment of walking steadiness and fall risk, based on balance, stability and coordination while carrying the phone or the watch. In addition, Apple added ‘opt-in’ health data sharing with other iOS users, such as aging parents, so that caregivers or family can see any worrisome trends like fall risk. No, data can’t be shared with Android or PC users. Why not, since, oddly, those users can launch a FaceTime call? Just because.  

The Future of Wearables and Older Adults - report plus May posts

Wearables are new (now) to most older adults in 2021. But that will change in the coming years as broad market acceptance drives interest among the 65+ population. Adoption will grow as the price points become more affordable; and most important, as the data from wearables becomes more actionable, informative, and predictive of future change. Within five years, doctors will see the benefit in guiding older adults to their usage. Chronic disease monitoring through wearables will see the most substantial growth.  And stigma-free and lower cost hearables will provide customizable sound improvements to a far broader population than current hearing aids.  Check out the new report:  The Future of Wearables and Older Adults 2021.  And the other blog posts from May 2021 that drove the report content forward:

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