Blogs

Recent research highlights AI opportunities for care-related organizations. The recent report AI and Older Adults – What’s Now and Next in 2026 highlights problems and potential for the uses of artificial intelligence in organizations that serve older adults. While caution is warranted and barriers are visible, senior living and home care firms will likely move forward in the near term on AI initiatives. Why? Because worker shortages, stretched staff and ultimately customer demand will mandate change. This includes AI agents to help improve efficiency, screen applicants more effectively, and free up more time to better serve clients. From the report, here are possibilities for both home care and senior living organizations.

The AARP survey of ‘Jobs to be Done’ by AI shows readiness for health-related AI.  Health-related opportunities were cited – medication tracking, personalized wellness guidance, and active living reminders. At the same time, the report asserts that adoption depends on trust, customization and integration into day-to-day life.  What stands between today’s AI offerings and that next stage of adoption, which will be dependent on our trust of the technology.

The hype still outpaces adoption. According to the Wall Street Journal in August, companies are slowing their rate of AI adoption amidst some stumbles among innovators. As in the 2023 report, there is still trepidation, and the Pew Research April 2025 study shows that experts are more optimistic than the general public about AI’s potential. Are older adults lagging today’s pace of adoption of AI?

For some, the jury should still be out.  Clearly the tech vendors, surrounded by media and investor enthusiasm, are proud of what they are (or almost, so, so close!) doing. The theory, of course, is that consumers are already using their tools to answer health questions, so why not formalize the offering, describing how initial usage (Boston Children’s Hospital, etc.) results are positive. Ah, but even OpenAI the company, is not so certain: When asked about ChatGPT’s reliability with health facts, a spokeswoman said its models had become more reliable and accurate in health scenarios compared with previous versions, but she also didn’t provide hard numbers showing hallucination rates when giving medical advice.

CES is overwhelming – and it would be impossible to see all of these in person. But looking through the best-of lists and the award winners in various categories (including the Accessibility Stage this year), these offerings caught my eye for the benefits they can offer older adults, including those with grandchildren.  Most are very new, and as always with CES, a number are not quite available. A link to the website is the best way to learn more – all information came from the firms’ sites.  

The Boomer Safety Bundle for the Approaching Wave of 80-year-olds. January 2026 is just around the corner. And so will begin the wave of 73 million baby boomers turning 80 over the next 20 years. Maybe they are all in great shape! Not according to a Johns Hopkins researcher: only 25% are ‘robust and active’. 'The rest are a mix of frail and vulnerable, slowed down by health issues.' And many in their 80s and 90s will be aging in place alone – projected by a Harvard study to exceed 10 million. The Centers for Medicare and Medicaid (CMS) just put out a request for tech ecosystem recommendations – clear understanding that the future for health tech for older adults will be required – and even (!) interoperable. The pace of making all of this happen clearly needs to accelerate. Read more.

Tech users today span all ages. Published at around the same time as the AARP Tech Trends Survey, Linkage Connect’s Technology Use Among Older Adults stands alone as a surveyor of tech adoption among the oldest.  In fact, 66% of their responses came from adults aged 75-89, the majority of whom are women, many living independently in senior living communities.  Similar to the AARP survey, 93% of responders own a smartphone, mostly an iPhone. When 66% of the responders to a survey, mostly online, some paper, are aged 75-89, it makes one pause and consider what this means in the world of technology marketing.

As they do each year since 2016, AARP surveys the 50+ about tech.  AARP’s new Tech Trends and the 50+ offers a sharp reminder about what’s changed in tech ownership over the past decade. We have moved from desktop computers and simple cell phones, email and browsing to today's plethora of tech choice. The report reflects what we can see all around us – 90% of the 50+ have smartphones, texting is their lead communication method, and 90% use social media.  Unfortunately, the report continues to frame the older adult as age 50+. With a life expectancy at 65 extending into the 80s and beyond, this 35+ year span called ‘older adult’ might as well be replaced with ‘everybody.’ Maybe next year, the report will begin to examine the preferences of the 80+ in detail, as this Link-age Connect 2025 survey does. Why doe it matter? In January, 2026, the baby boomers start to turn 80 -- 10,000 per day for the next 20 years. 

January 2026 marks a notable milestone for senior care.  In a few weeks, the oldest baby boomers begin to turn 80-- with a life expectancy of another 8-10 years.  This is as significant a milestone as 2011 was – the year the boomers began to turn 65.  Experts noted at the time that hearing aids might become fashionable (which did happen in the hearables dangling pod market) – and that aging in place might become a trend – no kidding…During the next few years, to pick one example, retailers began to improve lighting, adjust store aisles to accommodate baby boomers in wheelchairs and add more seating in the pharmacy area. Consider changes made by CVS Health to provide more convenient experiences for older adults, including picking up prescriptions via the drive-through.

We all just want more effective help online. We want information, we need suggestions, even helping us with tasks by doing the work for us. Oh, and we would even like the advice to be timely and accurate!  Over the past few years, as people were exploring ChatGPT as an alternative to traditional search, other alternatives emerged. Actually multiple AI assistant alternatives emerged, forcing downward pressure on Google’s ad-based model, which makes up half of its revenue.  Businesses expecting to be found through Google search are seeing a decline in traffic. And that is likely related to lawsuits pertaining to its AI overviews, which eliminate the need to go further into links.