Rock Health buries the lead -- consumers don't want to share with tech firms. [Rant on.] Digital health firms are having a tough time, despite upwards of $6 billion from me-too investors, and that's just last year. The Rock Health Digital Health Consumer Adoption Survey 2015 of 4017 people is a testimonial to the mismatch between investor optimism and consumer skepticism. On the skepticism front, blame is placed on a variety of factors, including lack of sharing of data across health providers ('Tech companies don't have the problem, it's the siloed health institutions.') But wait. "The contenders–Apple, Google, Facebook, Microsoft, and Samsung—all fared poorly, with approximately 5 percent of people saying they’d share with these companies. Facebook was the outlier -- only 2% would share health or DNA data with the social network." Duh. Despite a few hysterically enthusiastic reads of this data, like Forbes, a few saw gloom. Kudos to MIT Technology Review and a few others for noting the tech company chart, small and at the end of the report.
Builders like to build – and investors like it too. Does it surprise anyone that there may turn out to be unoccupied senior housing units in the future? That the supply may have been overbuilt for the level of future baby boomer enthusiasm for this type of housing? "The occupancy rate for all senior housing in 31 major markets fell this spring for the second consecutive quarter." And shares "have tumbled down" in the real estate companies that, interestingly, continue to build. So what’s going on? Certainly, the old refrain of '10,000 baby boomers turning 65 every day' (beginning in 2011) has not proven to be a market strategy.
The passion of innovation for seniors. Rant on. It’s the most I have seen in the past five years: the halo that surrounds finding new companies that could, perhaps, help older adults, even if they were designed for some other purpose. Many assess them, invite them to networking events, cultivate and encourage their expectations about future opportunity and even award them prizes. The criteria for selection/participation of these entrants are not always disclosed, but phrases about criteria are on the sponsoring entities' websites. New entrants will "have an already developed, scalable and financially sustainable product/service" or they will be "capable of scaling" or they will judge "how easy is it to get the product?" Or the product/service will have "sustainable competitive advantages, positioning or efficiencies." So you might be persuaded that the companies that enter, apply, win, or gain investment must actually exhibit these characteristics.
In tackling aging with tech -- interesting few weeks. Sometimes odd things happen in sequences that beg a backward search for meaning. So let’s recap: within the past three weeks, Silicon Valley VCs invested in a presumably tech-enabled home care agency, Apple and IBM coughed up 5 million iPads for Japanese seniors (to “tackle aging”), and the US Senate held a hearing on the benefits of technology for those aging at home. Some might see these three disparate events, when viewed together, as a trend that shows how tech, big companies, and public policy are all coming together in an age-related trifecta of tech transformation. Whew!
Are ‘drop-in chefs’ an alternative to assisted living? Some headline writers saw an opportunity – and some ran with the title even though the original NPR story stepped back a bit and said ‘help seniors stay in their own homes.’ You probably have heard that cost-sharing is an alternative to assisted living. Or sharing your home with roommates through Room2Care, with the founder wisely observing “Not everyone needs to be in assisted living.” Or let’s take Granny Pods – are they an alternative to assisted living? Remember these – prefab back yard cottages fit up with computers to provide medication reminders? Or maybe Information Week’s Eight Technologies provide an alternative to assisted living -- the article said ‘changing home health care,’ but web designers know SEO and threw in 'assisted living.'
