The FDA jumps to approve when Apple approaches. This sounded familiar, and merits a look back to a blog post from September 2018: “When Apple speaks, a puzzled market listens.When Apple announces, industries crane their necks to hear. They announced two features of a new watch, ECG monitoring and fall detection. In July, Tim Cook apparently did not want to get into the world of FDA regulation. Well, that was then – or he just wasn’t saying. In this new watch, both the ECG feature and fall detection have received FDA clearance within 30 days of applying, startling some observers who noted that closer to 150 days was more typical for a medical device. Healthcare observers are concerned that false positives from ECG readings could propel people unnecessarily to already-overloaded Emergency Rooms. To date, the Apple Watch may have been of greatest interest to 40 year old males. Interestingly, 70% of cases of atrial fibrillation are among the 65+ population. Does Apple really want the 65+ population to buy an Apple watch?” Did it happen?
Aging in place is a business opportunity as much as it is a personal strategy. The apparent enthusiasm for aging in place has fueled interest among home builders. Consumer aging in place desires provide work for home remodelers, adding features that make a home more accessible as people age. But for older adults, the motivation for aging in place is also an economic necessity. The monthly cost of moving into senior housing, above $5500 nationwide, is out of the reach of most people. Remaining in a home and planning modest remodeling modifications will be the approach for most who want to stay.
Sensor-based remote monitoring of older adults – a good idea in 2009. That year, GE acquired the sensor-based monitoring technology, QuietCare from Living Independently Group (LIG). Sensors could be placed around the home and alerts transmitted about the older adult – across multiple rooms, motion, and lack of motion could all be detected without a wearable. At that time, the ‘home health monitoring’ market was projected to grow to $7.7 billion by 2012. That did not happen, but fast forward to 2023 – market sizing indicates a sizable ‘remote health monitoring’ space. In the 15 years since the QuietCare acquisition, much has happened – although many players left the space when it was unclear how to make money in it.
Surveys were released recently that trigger some debate. Consider whether the low adoption of health-related tech is due to flaws with the tech or with the survey questions? AARP’s responders only had notable interest in fitness apps, though 63% of responders had chronic conditions that could usefully be monitored or mitigated by apps if the survey took a deeper dive. Do we really know from this non-specific survey whether older adults are trying them out? Up next was the Best Buy survey of consumer health tech – and again some irony in the responses. Sixty-seven percent of the 65+ responders said that staying in their homes is a top priority. Yet when asked about the utility of monitoring technology for use in later life, the 65+ segment was the least interested among age cohorts, a clear “What me, worry?” Here are the blog posts from August 2024:
The FDA jumps to approve when Apple approaches. This sounded familiar, and merits a look back to a 
Sensor-based remote monitoring of older adults – a good idea in 2009. That year, GE 
Surveys were released recently that trigger some debate. Consider whether the low adoption of health-related tech is due to flaws with the tech or with the survey questions? AARP’s responders only had