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AgeTech

Five new Technologies for Aging in Place: July-August, 2014

New, newer, and newest startups to help older adults. Typically it has made sense on this site to not discuss companies until they are in the market, in production, with customers and funding.  But crowdfunding has changed that paradigm. Some startups chose to surface through crowd-sourcing campaigns, gaining visibility and ideally some funding. If all goes well,  they gain some funding, credibility and even bug-fixes. And as one executive from Lively observed prior to its launch, they get feet on the street and customers.  In this post, check out a few of these companies that have launched or recently moved onto media and funding notifications. As always, press releases -- with actual text! -- might help, as do notifications through Indigogo, Kickstarter or other funders. One more thing If any new, newer, or newest startups plan to be at the AARP Ideas @50+ event in San Diego in 2 weeks, let's get together!

Challenging Innovators to Design for the 50+

Baby boomers and seniors age 50+ comprise an enormous cohort. But they do not represent a market segment that can be divided neatly by age. This amorphous population of 100 million people confounds innovators with widely different needs, budgets and marketing channels. But entrepreneurs can learn from prospective customers, experts from specific sub-segments and market niches, and from the learnings of those who have done well.

Silicon Valley Takes on the Challenge of Family Caregiving

07/16/2014

Washington, DC: A new report from the National Alliance for Caregiving (the “Alliance”) identifies key steps to better support family caregiving through the use of mobile, online, and in-home technologies. The report, Catalyzing Technology to Support Family Caregiving, follows an April 2014 roundtable featuring experts from government, Silicon Valley entrepreneurs, caregiving advocates and researchers. The roundtable developed six recommendations, summarized in the report, to inspire and guide the industry. 


 

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Agenda Announced for Silicon Valley Boomer Venture Summit Produced by Mary Furlong & Associates

06/12/2014

SANTA CLARA, CA (PRWEB) June 12, 2014

The Silicon Valley Boomer Venture Summit, scheduled for June 25th at Santa Clara University, pairs investors with entrepreneurs who can bring innovative products and services for the longevity economy to market.

The 11th Annual Summit opens with Breakfast with the Angels a networking opportunity for attendees to connect with and learn from angel investors. The Breakfast features a market overview and is convened by Dr. Sanjaya Kumar, Managing Partner, Synepta Group, Inc.

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