computers, broadband, and social networking

Were senior PCs reviewed in a column of the Wall Street Journal?  Sort of. Last week, Walt Mossberg wrote about the Telikin PC for Seniors, which was unusual. The tech columnist-turned-Apple enthusiast for the Wall Street Journal periodically writes about other new tech (between Apple product announcements). The Telikin, first launched at the October 2010 AARP Convention, is not exactly new. Bet from reading the Journal, you didn’t know that the average aged WSJ newspaper print subscriber is a 57-year-old baby boomer with an average income of $191K. Also note that half of all baby boomers have one living parent. So tech for seniors should be of interest to baby boomer Journal readers, as well as the affluent NY Times readers, who spend more than $800/year just to read the newspaper in print. Both groups still have parents, both groups can afford to buy them a device currently on the market if they’re willing. But since only 42% of the 65+ population are online, that still leaves a mere 14.8 million people 65+ with online access to nothing.

Radio days -- do big companies care about seniors? I’ve been doing some radio interviews lately and the same question is always asked – originating from skepticism or disbelief, I’m not sure: “Are large companies really interested in technology for older adults?” That is another way of asking, of course, do large tech companies see the senior market as relevant? I always reply by naming Microsoft, Intel, GE, Qualcomm, Verizon and Philips – of course they are interested and willing to say so publicly, even when their initiatives are relatively small departments or investments by very large companies. But with baby boomers turning 65 at the rate of 10,000 per day for the next 20 years, could the silent giants of the tech sector to acknowledge and segment a bit of the website? Search the sites of HP, Google, Apple, Motorola, Dell, IBM, and Nintendo. (And yes, I know about ‘TeachParentsTech.org’, a project done by a few Google employees in their company-provided spare time.)

Google Health, a solution for a problem you didn't know you had. Why did Google launch Google Health in 2008 -- and shut it down this week? I picture folks there imagining in our health-conscious, self-care oriented Internet searchers, yearning for a place to park our personal records, and that the advertisers, knowing this, would ultimately layer in oodles of ads that related specifically our growing health self-management needs and wants. Sorting and organizing our personal health (or elder care) information on an online website -- it sounds like a good idea. From the Times article in 2008: "The companies all hope to capitalize eventually on the trend of increasingly seeking health information online, and the potential of Internet tools to help consumers manage their own health care and medical spending."  Well, they got the former quite right. With more than 60,000 sites to look for a name-that-diagnosis factoid, we are both desperately and patiently seeking health information (sadly not necessarily correlating with our improved health). But unless our insurance companies mandated and incented us to enter data online -- or our post-clipboard era doctors required it, do we really want to put our med lists (or any other personal information lists) on advertising-sponsored sites (including WebMD)? If our credit card files can be hacked and siphoned away, even just thinking our health information (or that our aging parents) is out there, reusable, intentionally or not, should give vendors pause -- and so it did -- bye bye, Google Health.

Innovation is alive and well in the aging in place technology space although it hasn't all been recently catalogued here.  So catching up with some recent press releases and product announcements from the April to June timeframe, here are more technologies for helping older adults. Each of these will include information from the vendor and a link to learn more at their website -- in addition, you may find a vendor press release in that category of this site (lower right side of home page). In no particular order: