Pew just offered up a trend-hype reality check. RANT ON. To read the click-thirsty media hype you would think that the 'gig economy,' aka sharing, on-demand, or pick-your-term whatever, was a solution to world hunger -- or at least transportation, pollution and car maintenance costs. Who would have thought it was powered by old people? Was this aggrandizement of all things 'sharing' based in reality? Per new Pew study, maybe not. Oh yeah, in Silicon Valley and for its acolytes, the 'idea' has fueled bubble boys Tweeting re-orders of ping-pong tables. But beyond the California border -- it turns out the sharing economy has not exactly taken the aged 50+ world by storm. Or any of the world, actually.
