digital health

Voice First is changing health and wellness offerings today. Already the predicted capability to speak a request or instruction without having to type or tap on a device – known as Voice First – has transformed how we interact with technology. If we can speak a command to play music, control the lights, or open the shades benefits accrue to the elderly who live alone. This technology can help those who are blind or have macular degeneration, and it can help those with disabilities. AARP and Optum have initiated pilots to determine if this technology can help mitigate social isolation and improve health outcomes for the elderly. And note experiments and pilots for applying Voice First technologies for health and wellness. So what’s intriguing?

The irony, the irony – everyone saw Europe’s data privacy initiatives.  Why has this taken so long here? In a word – lobbying. The congressional hearing droned on, and Mark Zuckerberg tried so hard not to sound condescending towards his techno-light questioners about the so-called ‘Facebook Scandal.’ Which could have been the Google scandal, the Twitter scandal, or eve Amazon -- consolidation of industry players and using the data to sell them (or make ads ‘more effective’) or as with Amazon, sell them more stuff. The real scandal? Not the Cambridge Analytica role, which didn’t exactly sneak around in the long-time and paid analysis of Facebook data. The real scandal might be last year's $30 million of lobbying spent to avoid controls (and user protection) actions like those considered and in process in Europe.

Health tech future: you have to love the wording – and this time, the press ate it up.  Apparently at the time no one really noticed the 2016 Rock Health report on ‘willingness’ to share health data.  But times have changed. So Mary Meeker’s report, which everyone now quotes, cites that data as though it were important input for brands.  And now it is really and inaccurately famous. She opines, that of the ‘brands well-positioned for digital health’ – the leader is Google.  The oft-quoted answer (see Tech Crunch “Pretty neat” insight): “Meeker’s report says a full 60 percent of us were willing to share our health data with Google in 2016.”  That does sound pretty neat, huh?