smartphones; wearables

The cell phone – imagine a connected life without it. The story of that invention, particularly the context of an AT&T monopoly of the time period, is instructive about what it takes to get an innovation into the market – when many are involved, including government agencies; and obstacles, in-house and competitors, are all around.  According to interviews and his many anecdotes in his book, Cutting the Cord, Marty Cooper, aged 94, it was just one thing after the other to get the cellphone fully designed, manufactured, and into the marketplace as a mobile phone – when even his own company, Motorola, thought that the car phone market was the real opportunity.  Motorola’s own estimates of the cell phone market opportunity in the 1970’s was a wild underestimation, predicting that millions of devices sold.  Today the total number is closer to 18 billion phones worldwide. Many of those users in other countries own no other device.

Technology solutions augment care – not replacing family or support. The categories of technology offerings help older adults age successfully and include independent market segments – each useful – but together, they complete a puzzle for a fulfilling and interactive life for older adults, enabled with the support of families and caregivers and include the sub-categories as shown in the examples at the end of the Technology for Aging 2023 Market Overview.  Care-related service organizations are taking a closer look at technologies that could help them cope more effectively with staffing shortages and other issues. However, as the photo history of phones shows, the trick is to select solutions, not tech, with staying power and support services to buffer organizations and individuals from the harshest impact of change.

CES 2023 is, as the sponsors say, a wrap. Smaller by half (100,000) than in olden times, there were plenty of new tech offerings there. AARP sponsored an entire large area for its AgeTech Summit – talks and displays of new tech for an older adult market, cataloguing participants in an online directory. CTA Foundation (as part of CES and Eureka Park) sponsored its Accessibility Contest which featured tech for people with vision, hearing, or physical limitations. In other wrap-up non-surprises, entrepreneurs are shifting to the enterprise for funding, or that the digital health user experience is key to senior uptake. Meanwhile, AARP’s new trends report indicates that smartphone adoption has jumped, potentially over 80% for those aged 70+, no surprise given the 3G sunsetting and the need to replace old cellphones. Here are 10 new offerings of interest, all information from the company’s website or news articles: