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Home Care

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Home Care

Does long--term care insurance cover technology in the home?

November is National Caregivers Awareness Month -- and with those 85+ turning out to be the fastest growing population in the US, we know there are many stressed caregivers out there. And more to come, with 65% of those over 65 will require some long-term care during their lives.

AAHSA 2009 -- Wide windows, Bright 'Idea House', Same-old industry

I was compelled to attend. AAHSA 2009 "Changing Lives" Conference -- 9000 people, 425 exhibitors. This was a beautiful (and may soon be gone) venue -- McCormick Place Lakeside Center. Gorgeous multi-story windows facing the 180 degree panorama of nearly boat-free Lake Michigan.

Classifying caregiver portals is a challenge

At least with directory sites -- you basically know where you stand -- somewhere in them is a business model for listing long-term care housing and service directory entries, referring and being compensated for leads about those entries, and advertising. Not so with caregiving portals. Here, if there is a business motive, it's about advertising and a cut of the commerce, if any, on the site.

What's it mean -- Caring.com acquires Gilbert Guide?

Recently Caring.com (targeting family caregivers) acquired Gilbert Guide (a senior care directory, also aimed at family caregivers) -- combined firm gets more critical mass and content than either had separately. What happens now and is it significant? I talked with Caring.com's CEO Andy Cohen and Gilbert Guide's CEO Jill Gilbert to try to figure it out.

A call for recent launch info -- prior to leaf and launch season

It's only early October -- many trade shows and events ahead. Prior to attending any of the fall and winter product launching events, I wanted to let you know of some companies I've heard from in recent months -- and invite those in the aging technology, caregiver website/directory business, and telehealth arena to send me your press releases (now posted on the site). And if you know of someone I should know about, let me know.

Websites should help close gap of (male) caregiver isolation

I was surprised at an article in today's Times that offered no solutions to the problem it raised: that more men take the lead in caring for their elderly parents.  From the article: "The Alzheimer’s Association and the National Alliance for Caregiving estimate that men make up nearly 40 percent of family care providers now, up from 19 percent in a 1996 study by the Alzheimer’s Association.

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