Market Overview for Technology for Aging in Place

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Spend a fraction of the $8 billion invested in digital health companies alone last year.

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GREATCALL INC. ACQUIRES LIVELY INC.

12/03/2015

SAN DIEGO - December 3, 2015 - GreatCall Inc., the leader in creating usable technology for active aging, has acquired the assets of Lively Inc., a connected home health platform for older adults. The acquisition is a key step in GreatCall’s commitment to growth and the development of its connected health portfolio.


Remote Patient Monitoring Disruptor Forms New Venture: Life365

11/04/2015

SCOTTSDALE, Ariz., Nov. 4, 2015 – Life365™ is proud to announce its official launch with formation of a new venture that plans to target unaddressed markets in the Smart Wearables space. Founder Kent Dicks, had previous success disrupting and bringing lower cost, mobile health technology products to the telehealth market – and plans to go to the next level, beyond hardware, with Rain™, a new dynamic Intelligent Wearables Platform that allows simpler, light weight technology solutions to be deployed to  a broader audience.

Consider the focus for elder care technologies -- what should it be?

Just as interest is heating up, could adoption stall?  Turns out we’ve been in an innovators' bubble for Digital Health's Hype-and-Hope (HAH). Who knew there were 10 indicators of doom ahead? Stating the obvious, 'entrepreneurs are creating products patients don’t want to use' and there aren’t enough 'reimbursement incentives to drive providers to prescribe.'  And those creating wearable and mobile variants seem to have missed sight of the target market – that is, boomers and beyond.

Five new technologies that can help older adults and their families

Some tech companies don’t see the senior market as an opportunity. They are the Peter Pan tech firms, the ones in which no one (including the customer) ever ages (you might know them as Facebook, Apple, Google, and Twitter). Meanwhile, from Nashville, France, and Germany, others see inclusion and extra services as good business, maybe because this market is pretty much ignored by the gang of four. Here are five companies that vary a platform or a product to make it more useful for an older adult market or service. – All material is derived from the vendor websites or press releases:

Medical Alerts -- seller and comparison sites mislead

The medical alert industry chugs on…and websites mislead.  [Rant on] Fear-based medical alert marketing enjoys robust web traffic, an enhancement to its senior-centric TV advertising. Searchers with an at-risk family member or who saw an older woman at the bottom of a TV staircase can find a plethora of matches. That particular you-know-who staircase vendor was founded in 1987 and salvaged a slogan from a defunct originator, adding the word 'help' in its next trademarked life. But by now, shouldn’t this market have been transformed by technology or undergone a business model change that would mandate a new name?  Well, it truly was transformed by a technology – SEO. Go ahead, Google the term. The not-so-medical alert is an SEO marvel, injecting old content with fresh dates. As you scan the list, note multi-device review sites that appear to be pay-to-play, whether they are or not.

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CRC Partners with Better Alerts to Monitor Mobile PERS Devices

09/08/2015

Cooperative Response Center, Inc. (CRC) announces it has recently partnered with Better Alerts in West Conshohocken, Penn., to monitor its mobile personal emergency response systems (mPERS).

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New Zealand Based Q-Watch Limited Introduces the First Ever Smart Watch Personal Alarm for the Elderly

08/26/2015

Milwaukee, WI, August 26, 2015 --(PR.com)-- With the push of a button or a simple voice-command, seniors can now extend their ability to live independently by 2-5-10 years with a new device called “The Q Watch.”


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