People are to blame – so cars must outsmart them. And no, seniors aren’t to blame. Today’s Wall Street Journal confirmed that Toyota’s foot pedals were not at fault for the suddenly accelerating cars last year – was it human error?  In today’s NY Times we learned that the value of a human life is, uh, rising in dollar value ($9.1 million according to some federal agencies?). So what’s a government to do to avoid the cost of fewer than 40,000 driving fatalities last year? Save us from ourselves and cut power when both brake and accelerator are hit and how about adding black box recorders for post-crash analysis?

Oops, according to the Wall Street Journal - did I say the word aging? Ugh, that's so yesterday. This was a spectacular and sometimes hilarious weekend of coverage -- we were treated to a full page on the marketing struggle to be subtle and euphemistic about this mind-boggling trend. We will for the rest of this post put a euphemism whenever we want to think about it. Why do we want to read so much about this phenomenon?  Well, silly, because baby boomers are turning 65 at the rate of 10,000 per day (3.65 million this year and for the next 19 years). Never you mind that 1.7 million in the 65+ age range died last year, so in the near term that's a smaller gain than it looks -- and let's not forget that a few weeks ago, life expectancy shrank slightly. With the 'tsunami' of uh, living a long time having fun (see, there's a euphemism!), marketers have got to cash in.

National Alliance for Caregiving's study -- very revealing. In January, NAC published a report sponsored by United Healthcare which surveyed how caregivers view technology.* The 1000 online responders were all caregivers (providing at least five hours per week of unpaid care) and already were users of some sort of tech, as little as doing online searches for information. The report views these as 'technology-using caregivers', a somewhat alarming label in the context of their responses:

To be expected - the pounding stereo and flashing TV screens of the 2011 CES. Attendees were treated to a particularly awe-inspiring multi-screen, stop-you-in-your-tracks LG display; the white light room with nothing but Audis in it; and that deep-plush Microsoft region -- hard to call it a booth -- with so many Kinect game-playing glassed compartments. See two older men in suits playing an energetic kicking game of soccer with their screen avatars. Walk away, shaking your head. And this year's style -- never have so many people walked so far among so many exhibits of glittery iPhone cases, swoopy tablet sleeves, and sleek headphone cases. And 2011 is obviously the year that Tablets must be offered to compete with the absent iPad -- 75 different versions of a device no one needed just one (long) year ago. Read from others about what was, wasn't, and shouldn't be at CES. 

In the sweeping generalization category, 2010 was a year of significant progress in tech for an aging population. It was a year of greater general market awareness about the role of tech and aging thanks to NPR, more sophisticated technology capabilities, and a boost in training and interest among those who serve an older population. Let's round up 2010, a year in which the concept and goals of aging in place took off, creating buzz and greater interest in the related technologies and services to help individuals, families, and professional caregivers. As a result of 2010, let's look into the 2011 crystal ball -- when the first of the intrepid baby boomers becomes a 65-year-old 'senior boomer' (arggghhh!), predict a few things and express some hope for a few others: