AgeTech

The more things change.  January 2024 brought announcements, updates and a plethora of new tech, some a dream in the eye of a startup, some in the market and some likely to improve lives, if not right away than soon.  In fact, the most intriguing aspect of the month of CES 2024 was how much like previous events it was – and yet it was the first post-Covid big event, and the first for many new to the tech industry. Also 2024 is shaping up to be a big year of change for the older adults-tech market – some actually think it is disappearing into the tech market for all.  Maybe! Here are the six blog posts from January 2024:

Is the user experience deteriorating? Tech user experience experts focus on everyone except older adults. But there’s a problem:  from AARP’s tech trends survey from 2024 and their 2023 guidance from AARP on inclusive design practices, it’s clear and as the AARP report notes, “No one prefers badly designed, over-complicated products.”  Despite preferences, surveys show that today’s user experience for older adults is more problematic than ever. All are confronted with buggy software and frequent bug fix releases, such a problem on iPhones that an embarrassed Apple redirected software work towards fixing. And Google is no better with Pixel phones. 

The show is over, the press dispersed, the awards won.   CES 2024 is over, with 135,000 attendees, and AI as the story of the show, and according to AARP, offering the promise of better aging and even helping to fix the caregiving crisis.  These assertions have been made before, of course. Consider 2020, right before the start of COVID-19. Or CES 2019, when Google Assistant was everywhere and today, when it appears to be ‘going down the tubes.’  In tech, nothing is forever.  CES can provide an opportunity to put a new face, new version, on products that appeared previously (see Nobi and Zibrio Advantage below.)  CES 2024 brought ten offerings of new tech for older adults into view.  And from the same show, here are 8 more:

AgeTech is a niche market no more.  As we approach 2024 and the plethora of tech introductions from CES 2024, let's reflect. This past year underscored the demographic changes that have brought an aging population -- turning 65 at a rate of 10,000 per day -- into the sight lines of investors, startups and health providers. The very recent monumental investment that swept AI and media visibility underscored how AI could help older adults. And the shortage of labor in the care industries put a spotlight on the gaps in care that AI tech can help close.  No doubt 2024 will reveal more investment and innovation in tech for older adults.  All material is drawn from the websites of the companies.