healthcare

Held each year – but has much changed? The Connected Health Conference is still a Health IT conference, owned by HIMSS, spruced up by the pre-conference Voice Health summit, task forces, and even onstage singing by health tech folk that may wish they were in show business. There were more sessions acknowledging caregiving and even acknowledging aging adults -- as well as gnashing of teeth about non-adoption of technology in healthcare.

September always seems like a short month.  Not just because of the calendar, but because of the pace of return to California dreamer and tech breathless launches and device announcements, Facebook’s 50 million user data breach – the usual.  Interestingly, healthcare data breaches are largely caused by insiders and cost $400+ per user data record breached.  What Facebook’s breach will cost consumers – no one knows yet, but with that volume, it can’t be good news for users.  Here are four blog posts from September 2018:

For a Chief Medical Officer, what role does technology play? Recently there was an opportunity to query executives in senior care, including Dr. Arif Nazir, Chief Medical Officer, Signature HealthCARE, who was asked about the technology impact on long-term care jobs.   The insights quoted here could be generalized, not just to Skilled Nursing Facilities, but to all types of care delivery – and are particularly notable in the context of last week’s New York Times article: "How Tech Can Turn Doctors into Clerical Workers.” As Dr. Nazir notes, it’s not just doctors who can be frustrated by over-emphasis on technology. Here are the questions and few observations about the work and the workers:

Consider the white paper -- more content than a tweet or blog post. White papers have long been viewed as content marketing vehicles, intended to showcase a product or concept relevant to the firm’s customers and prospects. According to Jonathan Kantor, a 15-year white paper marketing veteran, "white papers can be used to generate sales leads, establish thought leadership, make a business case, or inform and persuade." Experts note that even in the age of Twitter and social media, white papers still matter; they can be fulfilled from website registrations, tweeted, or emailed to prospects. They can also take up long-term residence on a a firm's website. White papers may offer content that educates (not sells), expanding on an idea or a point of view as well as a product or service. Here are summaries of five researched white papers that were published in 2017, with the newest first, plus links back to the sponsoring company: