The lens used to view age sees a different picture. Population segments can be broad. Baby boomers, for example, now span aged 51 to 70, and people in the youngest segment may not feel they have anything in common with the oldest. On the one hand, a 70 year old with a disability may fit directly into the awkward dual goals of the CTA Foundation: "It was established with the mission to link seniors and people with disabilities with technologies to enhance their lives." In that case, an Age Suit may help (young) marketers better understand physical limitations. On the other hand, the mission of AARP is broad, "which enhances the quality of life for all as we age. We champion positive social change and deliver value through advocacy, information, and service." Grantmakers in Aging has an audacious goal: "by 2019 – for 20% of all philanthropy to go to aging."