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Including use of technology.


'They don’t have time to try some new technology.'


Health IT is being embraced by providers, caregivers and elders themselves.


The foundry is cultivating innovations that help older adults age at home.


At the Louisville Innovation Summit, experts discussed role of tech in staying independent.

Market Overview for Technology for Aging in Place

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computers, internet and social networking


computers, internet and social networking

Consumer tech firms avoid marketing to older adults

But how can that be, when their products are potentially so useful?  I can hear it now – but older adults love their technology (notwithstanding the 30 million aged 65+ non-owners of smartphones).  Why all these gadgets and gizmos, these tools are so wonderfully helpful! Yes they are – apparently by accident, as determined by the user. It never seems to make it past the marketing department that this utility was intentional.

Add more technology breadth to Aging in America

You walked the Exhibit Hall at ASA. You've been there, done that -- the American Society on Aging conferences and always the Exhibit Hall – so that you could note what the organization prioritizes for its many social services attendees to hear about or visit. A few years ago, you were observing that there were many companies, so little tech. This time it seemed that the exhibit hall had even fewer tech offerings than previous, and very few brand-new companies. Big firm entrants were there -- like Tunstall (Exhibit Hall) and GreatCall (Sponsor), along with divisions of larger firms, like Plantronics/Clarity.  You might have thought it was surprising to see a new senior-focused business unit from Hasbro -- with a Companion Robotic Cat (Exhibit Hall). Maybe you noted that a few smaller firms were there – with tech like MyMar (medication reminders for assisted living staff), MyMemory Carebook (life legacy), SwiftAlarm (PERS) and SingFit (dementia care music technology).

Bask Highlights World Backup Day to Help Seniors Digitize and Save What Matters Most


Lehi, UT – March 24, 2016  Bask Technology Inc., one of the nation's leading providers of managed tech services for seniors, today unveiled the results of a survey surrounding seniors’ attitudes and habits towards preserving their documents, photos and other digital content.

grandPad/Acer & Grand/Pad Comfort Keepers Press releases


grandPad®, respected for its ongoing commitment to seniors, is excited to announce an industry revolutionizing partnership with Comfort Keepers®, a widely recognized leading provider of quality in-home care for seniors and other adults.

Finding training for seniors with new smartphones, tablets and more

Technology changes faster than older people can keep up.  The latest Android or iPhone is entering the market shortly. Those who may have thought they just HAD the latest, are presented again with modest technological change and plenty of hype. Those that still hang on to much older cell phones will again consider a change -- and surely sales reps want to move the current models before the newest ones crowd the shelves.  But boomers, for example, don’t use their phones in the same way younger people do. And only 50% of seniors age 75+ even have Internet access. So first there is a technology ownership gap, then an access gap, then finally a training gap that must be closed. Here are 6 methods for gaining training in devices and software, with descriptive text drawn from their various websites.

Technology for seniors – why have a separate category?

Everything and nothing is in the caregiving innovation frontier. Keep slogging through the enormous market scoped in the AARP Caregiving Innovations Frontiers report. Study the teeny-tiny vendor icons (the only reference to market entrants in the document). Icons can be included for offerings that are not yet in the US market, or were produced at a 3-day hackathon (like Witness) and abandoned, or they're yet not a fit in the 'caregiving' world (like Lyft or Uber), or they're no longer a standalone business, like BeClose, Lively, Isowalk, and DoctorAHA).

Tech for age-related markets: learn, select, study workflow, train -- repeat

LEARN: How does useful technology find the older adults who need it?  The new tech laundry list is a staple of our fast-paced tech times. What is new right now, this minute that could, might, or maybe be useful to older adults -- six new technologies for this, five more for that. An exhibit area at aging-related event features more than 50 startup logospitches for pilots and advice on preparing to pilot.  Perhaps a technology could fill a real need of frail seniors – like a wearable band that notes dehydration and suggests a drink. Note that Nobo’s B60 was developed for athletes and the doctors that treat them. The company is aware of the senior need, but it might take a proactive third party to pull them towards that opportunity.


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