Do VCs matter in the older adult space? According to a Stanford Business School analysis, in today's economy VCs have become a 'dominant force' in the financing of innovative companies. This began, they note, with "a regulatory change in 1979 that permitted pension funds to invest in VC funds." Okay, but do VCs really matter? Now switch coasts and perspectives, note how a Harvard Business School report picked through six myths about VCs, pretty much debunking the rhetoric in the Stanford report. Most VC funds, especially larger ones, do not outperform the market. "VC financing is the exception, not the norm, for startups" and given the rise of crowd funding and a broad range of angel investors, "VCs will continue to play a significant, but most likely smaller, role in channeling capital to disruptive start-ups." The question to ponder: which category of investor, and specifically which investor groups, are interested in the older boomer and senior markets?